Introduction to Rare Coins

Rare coins are breaking record after record at auctions. ASI and Douglas Winter, the world’s leading expert in pre-1933 U.S. rare gold coins, have some of the most astute clients in the world. Rare coins, as part of the Rare Tangible Asset strategy, are the next step to achieving the same benefits of portability, privacy, market performance and currency protection, as precious metals. Rare coins are an asset class not correlated to other mainstream, traditional assets and therefore largely unaffected by volatility and downturns in other markets.

Rare coins have been collected and used as a store of wealth for centuries. Nobody can go back to Philadelphia in 1915 to strike more $10 Indian Head coins, or return to New Orleans in 1843 to strike new $2.5 Quarter Eagles. These rare collectibles are a commodity like few others, and there is a limited supply available. Rare coin prices are determined by what is sold around the world and rises as investors and collectors pay more for theses increasingly rare items.


 The Rare Coin Index shows an average increase of 248% over the last 10 years, and an average gain of 11% per year, over the past 40 years.

Growth Potential and Attention to Details

You won't have to go it alone when choosing Rare Coins for your portfolio. Every coin will be scrutinized and chosen carefully to match your requirements and collector appeal. Our experts will be there to help you tell the difference between a $2,000 coin and a $20,000 coin. Here is an example of how ASI and Doug will help you tell what each Rare Coin is worth, and why.

  • 1876-CC
  • 1854-S
  • 1806 Knobbed

1876-CC $ 20.00 NGC MS61

Sold for $ 15,275 in Heritage 11/2013 auction.

Same date, same grade (but different coin) sold for $ 8,050 in Heritage 09/2008 auction.

1854-S $ 20.00 NGC 45

Sold for $ 8,225 in Goldberg 01/2014 auction.

A different NGC 45 example of this date sold for $ 3,105 in Heritage 03/2005.

1806 Knobbed 6 $ 5.00 PCGS MS63

Sold for $ 31,725 in Heritage 09/2013 auction.

Same date, same grade (but different coin) sold for $ 24,150 in Goldberg 02/2007 auction.


Why Invest in Rare Coins?

  • Average performance of 11% per annum over the last 40 years, outperforming the stock market. According to the Knight Frank Luxury Index, average increase in the last year of 9%, 5 years 83%, 10 years 225%.
  • Uncorrelated asset. Value varies based on the internal rare coin market.
  • Affordable to the average investor. Coins starting at $5,000 are available.
  • ASI and Doug Winter provide you with the expertise to tailor your portfolio to your specific needs and goals.
  • Provides liquidity.
  • Pass value into the future as a legacy item.
  • Less Volatile - According to the Knight Frank Luxury Index, one of the least volatile investments you can own.
  • Affordable storage options available.
  • World renowned third-party standardized grading services (PCGS & NGC) used to authenticate and verify condition on every coin acquired.
  • Perfect for businesses with a profit sharing plan that want to make regular contributions.


5 W’s of the Rare Coin Program

ASI has been in business since 1982, specializing in precious metals, foreign currencies, numismatics and overseas wealth protection. ASI prides itself on maintaining a close working relationship with our clients.

Douglas Winter has spent his life working in the rare coin market and is considered the world’s leading expert in pre-1933 U.S. rare gold coins.

The Rare Coin Program (RCP) allows you to acquire a truly one of a kind affordable asset class that has a proven track record for performance. Through the combined expertise and knowledge of the rare coin market, ASI and Doug Winter are committed to obtain rare coins at a competitive price with your future portfolio goals in mind.

ASI and Doug work together to obtain your coins from our private dealer network and major coins shows around the world. ASI and Doug are often able to acquire coins before they go to auction, thereby avoiding auction house fees.

NOW. The Rare Coin Market is more transparent than ever. However, it is still essential to team up with an expert to obtain the best possible results. Public auction records, online price guides and the best third-party coin certification services to date have made this a market where you can invest with confidence.

ASI and Doug Winter will provide you with a level of expertise rarely offered to individual clients. The current economic environment has become increasingly volatile. Rare coins offer a unique combination of tremendous upside potential along with an extremely low level of volatility.

It is unique for the average investor to work alongside an industry leading expert. But, this is exactly what you will be doing because Doug Winter will hand-pick your rare coin portfolio.



Buyback of Rare Coins

Did You Know We Buy Back Your Rare Coins?

Of course, ASI is well-known for selling precious metals, both for personal and IRA funds, for over three decades.

But, did you know we buy back too? Whether you are selling due to financial need or if you are reallocating your assets as a result of periodic rebalancing… we can help.

We can add great value to your portfolio by evaluating and replacing poor performers in your rare coin portfolio with the right truly rare coins at the right price.

ASI is here when you buy, when you hold AND when you sell. Get competitive pricing, efficient service and discuss your options with your Preferred Client Relations representative today.





 Coin 5 Steps Infographic mini2




Contact ASI:

877-340-2234 (US & Canada)




Contact Us

877-340-2234 (US & Canada)


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